Employer branding: giving your organization a competitive edge.
Attracting the best candidates as a recruiter is not a simple task. Your business’ brand is competing with a range of other exceptional organizations to gain their attention. As the top 20% of candidates are attracted by a company’s culture and decide their future roles based on a company’s brand, employer branding should be a critical element of your hiring strategy.
Giving your organization the advantage over your competition is essential, and an outstanding employer branding strategy can help with this.
Every organization has an employer brand and its own unique story to tell. We provide tailored strategies to assist you in communicating, cultivating and managing your employer brand.
Recruitment Marketing Services
Recruitment Marketing is the process of attracting and nurturing talented individuals through marketing to them, sharing exciting, inspiring and engaging content via multiple channels such as your company’s career site, job boards, social media, email campaigns, talent networking events, job fairs, etc. The main goal of recruitment marketing is to drive individuals to apply to your job openings, but a dual focus of amplifying your employer brand can be achieved at the same time.

Training & Facilitation
An employer brand promise is meaningless if internal stakeholders do not “walk the talk” in actively delivering on their values and beliefs. We run training workshops and courses geared towards educating and upskilling Leaders, Recruiters/Talent Acquisition Specialists and Agency Recruiters on adopting employer branding and recruitment marketing as an essential HR/Recruitment best practice.
Our training courses are structured to meet both individual and company needs: public, in house, tailored short morning sessions or power hour sessions (to address specific topics).